Baker Street Quarter is a BID (Business Improvement District) that delivers improved services to businesses and effectively promotes the area. We work with the Baker Street Quarter Partnership in London to create all their marketing and communications. We developed a distinctive style of character illustration to compliment the character of the brand and effectively communicate across a range of marketing collateral and environmental graphics within the area.
When the Baker Street Quarter team moved into new offices on Baker Street we were commissioned to redesign their boardroom. As part of the design we created a vibrant timeline, full of historical character illustration that celebrates the historical vibrancy of this area of London. The Glass partitions, we created a large format typographical design outlining all the areas of London that BSQ service